FRAMES

April Featured Frame Brand: Lafont

Lafont is committed to applying our expertise to forge a path to a sustainable, eco-friendly future. Designing colors and models with little impact on the planet becomes first and foremost a necessity.

Lafont's commitment to sustainability is at the heart of the new Spring/Summer 2022 collection. Lafont has integrated an eco-responsible approach in its creative studio, by combining it with the brand's evewear expertise.

Creative upcycling by Lafont

Creative upcycling is illustrated by the new, Limited-Edition INOUIE. This technique used to craft the frame combines both recycled acetate with bio-acetate. The two materials undergo a thermofusion process that yields a distinct, bright results. Thomas lafont artisticallv innovated three new color offerings.

Lafont's commitment to the future

Designed to be safe and eco-responsible, the new designs are offered for children 6 months to 12 vears. The new children's frames contain no phthalates, are bio-sourced, eco-responsible, biodegradable, and recyclable!

Frame warranty

Every frame we offer comes with a full 2 year warranty against manufacturer defects. They are not warranted against loss or abuse. Warranted frames are not subject to exchange fees.

Stop in, at your convenience, with the repair in question, and we will be happy to advise you of your solution options.

Satisfaction guarantee

We proudly offer a satisfaction warranty on all of your initial purchases, within 30 days of when you pick them up. Our Opticians are highly trained in helping you select the right lens and frame combination, but we understand that sometimes a re-style is needed. Re-styling during this period is not subject to additional fees beyond product upgrades.

Service

Minor repairs such as screw and nosepad replacements, and all frame adjustments, are complimentary, regardless of where the glasses were purchased.

We can also evaluate your eyewear in need of repair and give our honest expert advice.

AO Eyewear 

Still committed to independent thinking. Still made in America. Still focused on the future, AO continues to set the standard for American eyewear. Since 1833. For almost two centuries now, AO has stood as a symbol of American ingenuity. Their pride in AO’s heritage is matched only by their pride in their team’s commitment to craftsmanship and customer service. In their state-of-the-art American factory, AO produces the quality, classic eyewear that defines True Original style.

Barton Perreira

Barton Perreira is an independent brand that sees things differently, taking the time to invest in craftsmanship that produces nothing less than the finest eyewear in the world. Meticulously crafted by hand in Japan, a single pair of Barton Perreira frames takes weeks to refine. Distinguished for their passionate attention to each one-of-a-kind detail, Japan’s leading artisans ensure every facet of Barton Perreira eyewear is brought to life with precision and virtuosity.

Erin’s world

Erin’s World frames were developed by the dedication of Maria Dellapina in 2004. Maria’s youngest daughter Erin was diagnosed with Down syndrome at birth. Many frustrating years followed as Maria tried to find spectacles that would fit and fulfil the optical requirements of Erin. Maria combined her extensive knowledge of optics with her passion for success and began to develop a spectacle frame that would fit Erin perfectly.

Erker’s 1879

Founded in Saint Louis. Missouri in 1879 by A.P. Erker, Erkers Eyewear is a family company who looks into the past to build a future. Their heritage brand reflects the passion and hard work they’ve been dedicating for years to the optic profession. For over 140 Years and 5 Generations, their name has been synonymous with fine eyewear. Still headquartered in Saint Louis, they are proud to service boutiques across the world.

Etnia Barcelona

Their experience and know-how stretches over 70 years. For 20 of those years, they have been using artisan techniques to create the highest-quality glasses on the market. Etnia Barcelona challenges everyone to express themselves fearlessly. They are color, art, and culture - but more than anything, they are the city that has cradled them since birth: Barcelona. A city open to the world, a way of life, simply a question of attitude.

Faceaface

FACE A FACE frames are developed within the design studio resembling small subtle pieces of architecture, playing with volumes, shapes, material and textures. Far from standardized fashion diktats and conformist trends , each collection asserts its artistic temperament , drawing its inspiration from the sources of Modern Art, architecture and contemporary design.

Flexon

Flexon eyewear is more durable, lightweight and resistant than conventional metals; allowing you to confidently embrace every challenge without disappointment. Flexon frames require a minimal amount of adjustment; the nose pads and end pieces can be fine-tuned for a more custom fit. With years of design and construction experience, Flexon eyewear has evolved into a collection with no limitations.

Kate Spade

Kate Brosnahan Spade, an accessories editor, was frustrated she couldn't find the fashionable, utilitarian handbag she'd been craving for years and set out to design the perfect one out of her apartment. She made samples out of construction paper. She combined sleek shapes and colorful palettes in an entirely new way. Women and fashion editors loved the designs. They sparked a revolution in accessories.

L.A. Eyeworks

l.a.Eyeworks began on September 9, 1979 when Barbara McReynolds and Gai Gherardi opened a single storefront on Melrose Avenue in Los Angeles, California. More than four decades and hundreds of frame designs later, l.a.Eyeworks remains a privately owned house encompassing two namesake retail stores in Los Angeles and a wholesale company that channels its influential designs to a global network of independent opticians and retailers.

Lafont

The first LAFONT shop in Paris was opened by Louis Lafont in 1923. In 1972, Philippe and Laurence, created the brand LAFONT, in order to distribute the first exclusive collection. The LAFONT concept is a combination of design and technique in order to create stylish frames. It’s a daily job to look for new exclusive colours with a refined design and a great deal of detail. The studio LAFONT ensures that design & the product are the mark of the brand.

LighteC

The Lightec collection captures the latest trends to give men and women an ultra-minimalist look. Lightec uses the latest innovative materials and techniques to create concepts that offer men and women a comfortable and lightweight option.

Maui Jim

Maui Jim got its start in 1980 as a small company selling sunglasses on the beach in Lahaina, Hawaii. Seeing a need in the market for technology that could combat intense glare and harmful UV while bringing the brilliant colors of the island to life, they engineered the revolutionary PolarizedPlus2® lens. Incorporated into seven new sunglass styles, their Classic Collection was introduced. They now offer over 125 styles of sunglasses.

Miraflex

Miraflex frames offer an anatomically designed bridge that eliminates the need for nose pads and the inherent, associated risk. Their elastic band wraps behind the head and assures the frames stay seated properly on the face with tensors that take up any elastic slack. Their frames offer a countless number of combinations to choose. With dozens of colors, models and sizes, we ensure you will find the perfect style and fit.

MODO

MODO was founded in New York City IN 1990. From the beginning, they offered eyewear that delivered on lightness and lasting quality. Their designs have always reflected the world around us — in architectural precision as well as contrasts and the balance of strength, structure, and light. Then and now, New York’s dynamic spirit, their Italian design heritage, and Scandinavian minimalism were our touchstones. 

Nike kids

Nike was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight. They opened their first retail outlet in 1966 and launched the Nike brand shoe in 1972. The company was renamed Nike, Inc., in 1978 and went public two years later. By the early 21st century, Nike had retail outlets and distributors in more than 170 countries, and its logo—a curved check mark called the “swoosh”—was recognized throughout the world.

NW 77th

NW 77th brand was created by the multigenerational optician shop in St. Louis when they could not find a brand to fill a need in their store. They went to the drawing board and created the brand. Longtime friends and partners in the industry, who also had retail stores, took notice and soon began asking if they could buy NW77th to sell in their own stores. They quickly expanded the brand, sent them out to their salesforce in the US and Canada where they have had great success.

Prodesign

Since 1973 prodesign has created beautiful eyewear with a clean-cut Scandinavian feel. Drawing on their Danish heritage they design innovative eyewear with a close-knit relationship between functionality and visual expression. It is all about creating that perfect match, which makes you feel as good as you look.

Ray Ban

Timeless style, authenticity and freedom of expression are the core values of Ray-Ban, a leader in sun and prescription eyewear for generations. Since the introduction of the iconic Aviator model created for the aviators of the United States Army, Ray-Ban has been at the forefront of cultural change, becoming a symbol of self-expression, worn by celebrities and public figures all around the world.

Rec specs

Founded in 1929, Liberty Sport has been producing superior frames and lenses to handle the rigors of sport. Built to perform under demanding conditions, their products set the global standard for sports eyewear and Rx. From leading ASTM F803 impact sports protective to innovative sun technology, their commitment to research and innovation is unrivaled. Rec Specs are also approved as PPE (Personal Protective Eyewear) for medical professionals.

Rudy Project

The Rudy Project collection elevates the performance of athletes at every level. Since 1985 all Rudy Project products masterfully blend cutting-edge technology and aesthetically sculpted design, along with Italian styling and attention to detail, to make some of the world’s best eyewear, hi-tech prescription solutions, helmets and sports gear. By using athlete feedback, Rudy Project has developed unique products with the latest designs, aerodynamics, and technology. Rudy Project offers gear solutions to professional athletes and sports enthusiasts all around the world.

Scott Harris

It was 1977 - one garage, two visionaries, six frames. Alan Shapiro was the quintessential traveling salesman and Cynthia Shapiro took care of the rest of the business, including caring for their infant son, Scott. Thanks in equal parts to their determination to succeed and the many friendships they made in the process, Europa Eyewear continued to grow, and the Shapiro family blossomed into the Europa Family as Al and Cyn brought on their first hires (many of whom remain with the company to this day). As Alan Shapiro always said, "We don't have employees, we have families for whom we're responsible."

Silhouette

Created in Austria, they have a long tradition of producing classic and innovative eyewear that goes back to 1964. Their production philosophy – with its craftsmanship and emphasis on manual work – is akin to that of a cottage industry. The result is unique eyewear that will delight and surprise you in terms of its innovation. Excellent design and high-quality materials create a clarity of design that expresses the individuality of the people who wear them.

Tom Ford

In April 2005, after designing for a different luxury brand for 15 years, Tom Ford announced the creation of the Tom Ford brand. The eyewear brand has been hugely successful and ranks among the top 3 brands at specialty stores worldwide In 2007 he opened his flagship,and first store, in New York City. There are currently 98 Tom Ford stores and shops around the world.

WOOW

WOOW has grown into a strong individual brand for the young and bold, sold in more than 40 countries across the world. Between traditional style and casual fashion, chic and off-beat with a trendy London feel, the WOOW style will speak to all with a sense of humor. The little message inserted in the end tip of the frame will make you smile first thing in the morning.